Phone Call us toll-free at 800.385.5141
White Paper Request a free copy of Six Steps to
Lead Management Best Practices
Channel Source Direct

 

Market Insight/ Business Intelligence

Leap Analytix LLC - Actionable Business Intelligence

As a trusted advisor, our goal is to help clients change their approach to problem solving by increasing the use of data-driven analytics across its business. Leap Analytix supplies our clients with actionable business intelligence that can be used to help them make better strategic marketing decisions.

This is accomplished through a series of speech and database marketing solutions ranging from database design and development, to analytical and predictive modeling tools, to campaign ROI metrics and strategic planning assistance for marketing programs.

Market Insight is about getting a better understanding of what your market – your prospects ad customers - are doing. Our Market Insight offerings allow you to take your lead generation programs to a completely new level of value. With Market Insight programs you are getting smarter, actionable information that can be put to immediate use.

The following are the components and solutions that help in this process:

Voice-of-Customer

Now you can hear what your customers are really saying, in aggregate and specific about their satisfaction, loyalty and advocacy. VOC also provide you with concrete information for tracking and managing brand awareness and perception, and you benefit from this service by having detailed Win/Loss Analysis

Market(s) Research

Real time Market Research allows you to identify niche market opportunities as well as up-to- date competitive intelligence. You will also benefit from this service as we are able to provide you with concept testing for new products or services.

Industry Trends

Staying current with industry trends is crucial to being relevant to your prospects. Our Trend Insights service gathers and measures customer opinion and sentiment on technology, regulatory and global economic trends that are important to them (and to you)

Buy Cycle Analysis

Being able to really understand what is going on in the customer buying cycle is crucial for sales forecasting and in understanding sales team effectiveness. This service helps your success by reviewing lead sensitivity for false positive/negative answers. It will also help to uncover the drivers behind stalled, rejected & abandoned leads and serves as a platform for future campaign development.

* To find out how to develop better business intelligence for your organization, please contact our office at 1.800.385.5141 or visit our information request page.